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Archive for January, 2015

Avocados and Super Bowl Go Together

Super Bowl is this Sunday and I plan to make a big batch of guacamole.  You need to start with flavorful avocados to make the best tasting guacamole. Buyers need to know that hass avocados are coming out of both Mexico and California with very different flavor profiles. The Mexican avocado is further along in the season and it is more mature piece of fruit with a higher oil content and a rich and creamy flavor. A good indicator of high oil content is a beautiful deep mustard colored flesh around the pit bordered by a deep green ring. Another indicator of a mature piece of fruit is how easily it separates from the pit. An immature or young piece of fruit will cling tightly to the pit and leave pieces of flesh behind.

Avocado hass

The California season is just starting up in the San Diego County area. The oil content will be lower and the flesh will be a light green color.  For the best tasting piece of fruit we recommend buying Mexican until the California avocado develops a higher oil content.

Avocados do not ripen on the tree.  When buying avocados you need to consider the time it takes to ripen before you can make your amazing guacamole.  The Mexican avocado will ripen much faster and with less than 4 days left to the Super Bowl this is the best choice. The California avocado could take up to 7 days to ripen and will not be as rich in flavor. To speed up the ripening process put your avocados in a paper bag with an apple. The natural ethylene gas produced from the fruit will help to ripen them quicker. The skin of a ripe hass avocado will turn a darker color and will have a little give when applying gentle pressure.  Please share your favorite avocado recipes for Super Bowl Sunday on our Facebook page.

Blood Oranges

We can expect a steady supply of blood oranges through the end of February. Try making a blood orange shrub with champagne vinegar. My batch will be ready to drink in about a week.


Salanova and Leopard Lettuce

Earl’s is now carrying two new stunning varieties of lettuce from Suzies Farm in San Diego. Established in 2004 Suzie’s family farm is a 140 acre organic farm located thirteen miles south of downtown San Diego.

Beautiful red and green heads of salanova lettuce look like edible lotus flowers. They are harvested when they have grown to full-size heads unlike head lettuce which is harvested while still immature.  20 years in the making, Salanova lettuce has better flavor and texture, and double the shelf life of traditional baby leaf lettuce. The leaves pull away easily from the head to make a quick and delicious salad.

Salanova Red

Red Salanova


Green Salanova

Green Salanova

Leopard romaine lettuce is speckled with bursts of dark red color. Small to mid-sized bunches of lettuce flaunt a sweet rich flavor. Their appearance is so spectacular you could even use a bunch or two as an exquisite center piece bouquet.

Leopard Romaine Lettuce

Leopard Romaine Lettuce

EcoFarm 2015 Commences

EcoFarm 2015 in Pacific Grove, CA starts today! The oldest and largest yearly ecological agricultural gathering in the West where over 1,500 people meet to create, maintain and promote healthy, safe and just food farming systems. The conference is also a great chance to network and meet with clients and growers to make plans for the coming year.

Earl’s continues to be a proud sponsor for over 20 years. A large group from Earl’s attends every year including sales associates, buyers, quality assurance and receivers and product selectors. There will be over 60 workshops covering all aspects of ecological farming and food and farmer discussion groups. Today kicks off with “Exploring the Value of Organic Certification”, “Teaching Organic Farming: Resources for Farmer Educators”, “National Organic Update” and “Viva EcoFarm! A Historical Look Back and a Hopeful Look Forward” to name a few. We can look forward to hearing from the Earl’s crew how they were impacted by the seminars they attended.

MESA Booth EcoFarm 2014

MESA Booth EcoFarm 2014 Multinational Exchange for Sustainable Agriculture


Tarocco Blood Orange

Tarocco Blood Oranges are sweet and tart with raspberry undertones. It is an Italian variety with thin skin that is easy to peel.  The Tarocco is the lightest of all the blood orange varieties and does not have the red blush or deep red flesh that we associate with the Moro variety.  In fact you could easily mistake the Tarocco for an orange due to the lack of color.

Earl’s will have the Tarocco for one short week and we anticipate them going fast. We can look forward to a steady stream of Moro’s starting up next week.

Tarocco Blood Orange (2)





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